Get ready, Beijing burger enthusiasts! From May 1 to May 4, the 2026 Juicy Burger Fest will be taking place at WeiboIN in Chaoyang Park. This festival promises four days of meaty enjoyment, and the best part is that admission is completely free.
This year's theme embraces the Wild West, and we invite you to embark on your own "burger bounty hunt" to find the most succulent, juicy, and delicious burgers at the event. We have carefully selected over 40 burger brands from 15 cities across China coming to the capital, featuring both well-known local burger joints and special guests making their debut in the city. It’s going to be a weekend full of fantastic flavors that you won't want to miss!
Beijing's Best
Some of Beijing's favorite burger giants will be present, including former Juicy Burger Cup champions SLOWBOAT, Side Street, and Q MEX Bar & Grill, along with top competitors from the 2025 cup such as:
GREAT LEAP BREWING
JING-A BREWING CO
WILD KITE
DOSH
BURGES Bistro and Bar
BEERSMITH
CIRCLE BURGER
OVERTONE
They'll be joined by other popular local names, including:
Slider Nation
Wagyu Kaiju
Benlo's Burger
WhyNot Bar & Restaurant
HUNGER DOG
Huddle Diner & Bar
Take a Bite
DELI NYC
Plan B
WAWABEER
Rich Burger
Additionally, major international players like craft beer experts Goose Island Taproom and Black Pearl-listed Wolfgang's Steakhouse will be there, as well as V BURGER, Pizza Hut’s new burger brand.
Out-of-Town Guests
Joining the Beijing favorites are 16 visiting burger brands, many of which are making their first appearance in the capital. From Shanghai, we have Char Char Bistro, who you may recall from last year's festival, and Lazzzy Burger, a fan favorite from the Shanghai Juicy Burger Fest visiting Beijing for the first time.
Other notable brands from around China include:
CHIEF BURGER (Nanjing)
HOLE BURGER (Kashgar)
Buzzer Beater Burger Station (Tianjin)
Niu A Craft Beer X Burger (Tianjin)
Big BooM (Nantong)
Bull Demon Burger Lab (Yiwu)
Go Together Burger Shop (Ningbo)
HOT SAUCE (Yangzhou)
Liangsonghe's Handmade Burger (Hainan)
TonyBurger (Jiangmen)
BLACK BIG BAOZANG (Qingdao)
MissU Burger (Hangzhou)
FEED BURGER (Jiaxing)
Triple Lucky Burger (Chengdu)
Each visiting brand will bring its distinctive flavors and hometown specialties to the fest. Don’t forget, Juicy Burger Fest is your only chance to try these burgers without traveling to different cities in China, so seize the opportunity!
Beyond Burgers: Special Collaborations
In addition to our incredible burger lineup, there will be special collaborative activities with Coca-Cola and Heinz, the official partners of Juicy Burger Fest. They will provide refreshing drinks and classic sauces perfect for burgers, along with interactive games, themed activities, and the chance to win exclusive merchandise and blind boxes throughout the festival.
The country music bar Nashville will also be our official bar at the fest, along with delightful ice cream treats from Bazaar Bliss.
Wild West Fun
As always, we encourage everyone to embrace the theme and dress in your best Wild West and cowboy attire! Dust off those boots, put on a hat, and get into the Wild West spirit. Special VIP packages will be available, featuring various cowboy-themed accessories, and you’ll receive a 10 percent discount on site purchases, so stay tuned for updates on that!
Don’t miss the juiciest event of the May Day holiday! Head over to the Juicy Burger Fest for a wild, fun-filled burger experience!
Juicy Burger Fest 2026 will be held at WeiboIN in Chaoyang Park from May 1-4, open from 11 AM to 10 PM. Admission to the festival is completely free.
WeiboIN 微博IN跨次元引力场(East Gate 4) Inside Chaoyang Park, 1 Gongyuan Nan Lu, Chaoyang District 朝阳区公园南路1号朝阳公园内(朝阳公园东四门)
This year's selection is the largest yet, featuring over 40 burger brands from 15 different cities throughout China.
This year's selection is larger than ever, featuring over 40 burger brands from 15 different cities in China.
This year's selection is more extensive than ever, featuring over 40 burger brands from 15 cities throughout China.