This weekend features our Juicy Burger Fest, but we're already anticipating our next event: Hot & Spicy Fest 2025! Scheduled for June 20-22 at the FFC South Square—home to our previous Sausage Fests—this is one spicy celebration you won't want to miss!
This event is dedicated to those who love heat and will bring together spice aficionados from everywhere! With over 40 vendors serving bold and fiery flavors from across the globe, get ready for an exciting tasting adventure. From delectable international dishes to heat that tingles your palate, this festival promises an unforgettable experience.
Chili Pepper Eating Contest
Our famous Chili Pepper Eating Contest is returning, and it’s set to be more intense than ever! Think you have the courage (and the taste buds) to take on the challenge? Register now to test your limits, or simply relax and enjoy watching brave contenders turn as red as a fiery habanero. Either way, it’s an event you won’t forget!
To participate, send your:
Name
Gender
Nationality
WeChat ID
Photo
Brief description of your ability to handle spicy food
Competition date (Saturday, June 20, or Sunday, June 21)
to [email protected] or “TBJButler” by scanning the QR code below. Each selected contestant will receive ten (10) complimentary tickets for friends and family.
A Global Spice Storm
Get ready to excite your taste buds with fiery flavors from around the world! Savor the numbing heat of Sichuan peppercorns, the smoky depth of Mexican chipotles, and the zesty heat of Thai bird's eye chilies. Enjoy over 100 spicy dishes, ranging from African peri-peri to the intense kick of Indian curries. When the spice becomes overwhelming, cool down with refreshing cold drinks, icy treats, and more to stay comfortable.
The Hottest Entertainment
And it’s not just about food! Look forward to an entire weekend filled with exciting DJ beats, interactive spicy dance sessions, electrifying live band performances, and more! The energy will match the intensity of the food. Don’t miss out!
Dress Code
For the Hot & Spicy Fest, embrace bold and fiery attire! Wear chili-themed outfits, flame prints, or striking red and orange ensembles. Feel free to accessorize with pepper hats, hot sauce gear, or devil horns for an extra spicy touch. Whether in full costumes or just adding spicy accents, the aim is to amp up the heat and embrace the festival's vibrant theme!
Calling All Vendors and Sponsors
If you're a vendor specializing in spicy food and/or beverages, or if you’re a brand looking to sponsor this sizzling event, we want to hear from you!
For booth inquiries, reach out to Irene Yan via email at [email protected] or add WeChat ID: TBJButler to connect with her.
For sponsorship questions, please email our marketing team at [email protected] or add WeChat ID TBJButler to get in touch.
The Venue
The Hot & Spicy Fest will be held at FFC South Square. Located adjacent to the East Third Ring Road and just a street away from CCTV Headquarters, this venue is ideal for events. The square is conveniently accessible from Line 10’s Jintaixizhao station. Designed by the internationally recognized ACLA of Hong Kong, the square features over 60 types of greenery, including ginkgo, magnolia, and cherry trees, and has hosted numerous cultural and artistic events.
FFC South Square, Beijing Fortune Financial Center (FFC) 南广场5 Sanhuan Zhonglu, Hujialou Jiedao, Chaoyang District, 朝阳区呼家楼街道东三环中路5号
Hot & Spicy Fest will take place at FFC South Square on June 20 from 4 PM to 9 PM and on June 21 and 22 from 11 AM to 9 PM.
READ: God-Tier Burgers: All the Remaining Juicy Burger Fest Vendors
Images: the Beijingers
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All the other vendors ready to take your palate on a journey to burger paradise this weekend!
The Hot & Spicy Fest 2025 will take place at the FFC from June 20 to June 22.